Education doesn't transform the world.
Education changes people.
People transform the world.

- Paulo Freire

Rachel Maia

Founder

Márcia Maia

President

Eunice Pereira

Vice-president

Carol Prates

Secretary

The Capacita-me Project was conceived by Rachel Maia, an executive from the corporate world, born and raised on the outskirts of the city of São Paulo, the youngest of a family of seven brothers. She studied in public schools until the first year of high school. Her first job was at Banco do Brasil, as an intern. With her salary, she completed technical education in accounting, inspired by her brother Leonardo Maia, who graduated in Accounting. Rachel understood that to grow and reach another level in her career, she would have to invest in her academic and professional training. Thus, she left to study English at Victoria Univerty in Canada, then MBA at Harvard Business School, FGV and USP. In his professional trajectory he passed by North American and European multinational companies.

Rachel, deparou, e superou, muitos desafios em um universo dominado por homens, e por preconceitos sociais e raciais. Sua trajetória tem inspirado outras pessoas, a sonharem e a buscarem o lugar que almejam chegar.

The Capacita-me Project was conceived by Rachel Maia, an executive from the corporate world, born and raised on the outskirts of the city of São Paulo, the youngest of a family of seven brothers. She studied in public schools until the first year of high school. Her first job was at Banco do Brasil, as an intern. With her salary, she completed technical education in accounting, inspired by her brother Leonardo Maia, who graduated in Accounting. Rachel understood that to grow and reach another level in her career, she would have to invest in her academic and professional training. Thus, she left to study English at Victoria Univerty in Canada, then MBA at Harvard Business School, FGV and USP. In his professional trajectory he passed by North American and European multinational companies.

Talking with her sister Márcia Maia, pedagogue, educator of the public school system for more than 25 years, they were inspired, and then they developed and created the Project CAPACITA-ME.

Rachel invited friends from several brands and companies, to present the project and get feedback on how she could enrich and make it viable.

With the project already structured, they realized that something was missing and came to the conclusion that just training these people would not be enough without giving them the chance to return to the job market. So, Employability, after the end of the course, became a pillar of Capacita-me. The project has today an updating course for the labor market, based on the Pillars of Knowledge (UN, 2006): 

Learn to Do.
Learning to Live Together.
Learn to Know.
Learning to Be.
Want to know more about the Project?